As part of the Product Marketing and Developer Enablement team dedicated to the Alexa Voice Service, I partner with AVS Product Management and leading technology providers to launch services and tools that help device makers bring products to market. These resources for device makers include core Alexa capabilities, and development kits, Systems Integrators, and ODM devices qualified by Amazon.
In order to do this efficiently, I’ve refined Go To Market planning, to more clearly integrate marketing into the product development process, more closely align efforts, and ultimately involve marketing at the optimal stages of bringing products to market.
Sampling of companies with which I’ve co-launched Alexa Voice Service solutions
Launch campaign across the Amazon Developer Portal, blog, social media, and newsletter